MADISON, Wis.
(AP) -- When Republican presidential hopeful Ted Cruz first ran
for U.S. Senate in Texas, the only thing lower than his name recognition
was the expectation that he'd win.
Then the
state solicitor general, Cruz amassed a coalition anchored by tea party
conservatives and evangelicals on his way to defeating a sitting
lieutenant governor who entered the primary with the financial and
organizational muscle of the GOP establishment.
Now
Cruz is trying to take the model nationwide, even as some of his White
House rivals, especially Florida Sen. Marco Rubio, compete for the same
voters in a scrambled GOP race.
The son of a
Southern Baptist preacher, Cruz will continue his efforts this week with
a two-day meeting at a remote Texas ranch that began Monday and was
expected to bring together about 300 Christian leaders and key financial
backers for a fundraiser.
Some are already supporting him, while others are undecided, Cruz said.
The
Cruz campaign combines a traditional get-out-the-vote operation -
making phone calls and knocking on doors - with modern data analytics to
identify and mobilize supporters, beginning with Iowa on Feb. 1. He's
pairing that with state-by-state teams filled with grassroots tea party
leaders, local elected officials and state lawmakers who hail from the
most conservative corners of the GOP.
"Our
objective has been to follow a biblical principle: to build on a
foundation of stone, not of sand," Cruz told reporters in North Little
Rock, Arkansas, last week.
Cruz boasts of having 160,000 volunteers and collecting more than 600,000 contributions nationwide.
JoAnn
Fleming, Cruz's tea party chairwoman for Texas and a longtime
conservative organizer, called it "an aggressive hand-to-hand combat
situation."
"It's the kind of campaign that
takes an enormous amount of time and personal dedication," she said.
"Frankly, you can't buy that."
Becky
Gerritson, a Cruz supporter and tea party leader in Alabama, one of
several Southern states holding March 1 primaries, said Cruz's effort
appeals to frustrated conservatives who don't just want an evangelical
voice or a critic of politics-as-usual, but a "proven fighter" who
demonstrates that "he shares all of our values."
Cruz, she said, "understands the conservative grassroots, what we want."
The
senator hopes the network he's building in that community ultimately
will separate him in a primary battle that could go deep into the
spring, well beyond the early voting states of Iowa, New Hampshire,
South Carolina and Nevada.
Cruz recently spent
time at his South Carolina headquarters making phone calls alongside
volunteers before the South's first primary. "You guys are spreading
hope one phone call at a time," he told the team.
The
gathering of preachers in Texas this week, which is to conclude with a
public rally on Tuesday featuring music by Christian rock band Newsboys,
is the latest sign that conservative evangelical leaders may be
coalescing behind Cruz. He has already announced the backing of Iowa
evangelical leader Bob Vander Plaats and Focus on the Family founder
James Dobson.
Cruz certainly has competition
for evangelicals. Retired neurosurgeon Ben Carson, former Arkansas Gov.
Mike Huckabee and former Pennsylvania Sen. Rick Santorum have made
strong plays to Christian conservatives. But it's Rubio and Cruz who are
perhaps best positioned to harness evangelicals as part of a challenge
to front-runner Donald Trump.
Recent polls
suggest Cruz is leading in Iowa, where he has built a deep organization
with endorsements from state and local officials and support in all 99
counties. He's also seeking backing from at least one pastor in every
county.
"He's invested in a ground game," said
David Lane, an influential activist who has organized events across the
state where Cruz has addressed pastors.
Cruz
will be the only candidate appearing at meetings Jan. 25 in Cedar Rapids
and Des Moines, the last such gathering before the caucuses a week
later.
Lane said Cruz has cultivated leaders
in Iowa's evangelical community for a year. Rubio, he said, didn't start
reaching out until recently. "It doesn't make sense."
Cruz's
campaign says it has leaders in every county in the first four voting
states. Spokeswoman Catherine Frazier said the same is true in 153
congressional districts in the 24 states that have primaries before
March 15.
Shak Hill, a 2014 Republican
candidate for Senate in Virginia, is co-chairing the effort to get Cruz
elected in that state. He was among more than 1,000 people who showed up
to hear Cruz speak in a weeklong campaign swing before Christmas that
took Cruz to 12 cities in seven states that vote on March 1.
Hill
said each of the state's 11 congressional districts has a "Ted Cruz
Champion," and the goal is to drill down even smaller and find a
chairman in every voting precinct.
Said Hill: "We're building this from the bottom up."
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